UMG Campaigns Really Sing

June 19th, 2008

Having been named Universal Media Group’s AOR this past December, Special Ops has featured tons of campaigns over the past several months. With collaboration between both Creative and Media, it’s no wonder UMG continues to trust us with many of their most important clients. Here’s a short list of a few we’ve done recently:

Elvis Costello
Toby Keith
Mariah Carey
Def Leppard
Robyn
Duffy
Fergie
Weezer
Ashanti
The Fratellis
Rihanna
Nas
Sum41
and New Kids On The Block

Bringing The Factory to the Web

June 18th, 2008

Special Ops recently launched two campaigns for Spike TV involving a collaborative effort from both the Media and Creative teams. This campaign featured both Flash and Rich Media ads for Spike TV’s new original comedy, The Factory, and Flash ads for their annual awards show, Guys Choice Awards.

The Factory: link

SOM Launches Official GVG Website

June 12th, 2008

Special Ops launches the official Graphic Visions Group Website. Utilizing a unique spacial design, this exploratory site gives clients an overview of GVG’s services with a hands-on look at the tools they use throughout production. You can actually move certain objects around within the space to create your own look for each page.

Check it out here: http://www.graphicvisionsgroup.com/2008/

Who’s Your Disney Channel Twin?

June 11th, 2008

Special Ops creates a fun widget for The Disney Channel to promote the upcoming movie Suite Life of Zack & Cody: Lip Synchin in the Rain.

Click here to find out who your Disney Channel Twin may be: http://cooltwin.com

Amanda Massa joins SOM Media Team

June 10th, 2008

The SOM Media Team gladly welcomes its new member Amanda Massa as a new Sr. Media Planner with open arms. Joining us from ID Media, Amanda brings her experience to our great team.

Making Things Happen

June 9th, 2008

SOM officially launches ARG blog for the upcoming M. Night Shyamalan film, The Happening, in order to create thought-provoking dialogue about relevant issues currently happening in our world.

Website: http://www.what-is-happening.com/

Online Media Planner Position Available

April 10th, 2008

The Media Department in Manhattan is looking for new media individuals to join our team.

Job Description:
*Assume full responsibility for coordinating the execution of online media buys
*Securing the most competitive rates and placements
*Identifying unique promotional/sponsorship opportunities
*Manage overall campaign delivery
*Coordinate the organization of all creative spec data
*Coordinate delivery management/production team schedules
*QA all creative/ad placements, and resolve problems as there are identified
*Oversee the compilation of delivery reports and rectify any under/over delivery issues
*Coordinate campaign interim and final client reporting
*Lead his/her part of the Company’s online media team
*Conduct market research (MRI, @plan, AdRelevance, CMR)
*Draw implications for planning
*Devising an appropriate online media strategy
*Maintain strong external relationships with clients, publishers, and other internal teams
*Participate in new business development activities

Experience: 1+ years of Online Media Planning and Buying experience, and Proficiency in managing multiple campaigns and working within budgets. 

General Qualifications:
Education: Bachelors Degree (required).
Required Skills: Self-motivated and highly organized. Strong communication, negotiation, presentation, and time management skills. Experience building, managing, and maintaining client relationships.
Location: This position is New York based. Some regional & national travel required.

Salary: Competitive
Benefits: 401k, Dental, Health
Job Duration: Full Time
Job Location: New York, New York USA

Contact:
If you are looking to shine creatively in a fun, but fast-paced environment then you could be the perfect candidate. This is a great opportunity to learn the world of creative advertising and to move up within a rapidly growing company. Please send a link to your online portfolio or samples of your work and your resume to adam@specialopsmedia.com, no phone calls or faxes will be accepted.

Back Through the Wardrobe - Onto the Web

March 14th, 2008

“HARPERCOLLINS CHILDREN’S BOOKS AND ONLINE agency Special Ops Media stepped into the armoire to create a bit of marketing magic. Doors leading to the Web cloud opened this week promoting C. S. Lewis’ The Chronicles of Narnia. Marketing the 50-year-old classic on social network sites Facebook and MySpace aims to reach kids with entertaining and educational content. The sites highlight profiles on Prince Caspian and Narnia, a custom Prince Caspian widget, and contests.

The widget will stream daily content, such as movie information, trivia games and a countdown clock that ticks down the time remaining until the movie release. The Facebook application lets fans join the battle with Prince Caspian as one of their favorite Narnians, answer up to 100 questions, unlock unique content, and challenge friends to beat their score.” – Laurie Sullivan, Media Post Publications

Article: link

George Site swings into NYTimes

February 22nd, 2008

“The 21st-century George and his show are being promoted on their own Web site (georgeofthejungle.tv), where visitors can watch clips, listen to the theme song and retrieve digital trinkets like wallpapers, buddy icons, screen savers and downloadable desktop mascots. The George-centric Web site, created by Special Ops Media in New York, is in addition to material on the Web site of Cartoon Network.” – Stuart Elliott, New York Times

 Article: link

Senior Online Media Planner Position Available

February 8th, 2008

The Media Department in Manhattan is looking for new media individuals to join our team.

Job Description
*Lead his/her part of the Company’s online media team in conducting market research (MRI, @plan, AdRelevance, CMR)
*Drawing implications for planning, and devising an appropriate online media strategy
*Assume full responsibility for coordinating the execution of online media buys
*Secure the most competitive rates and placements
*Identify unique promotional/sponsorship opportunities
*Manage overall campaign delivery
*Coordinate the organization of all creative spec data, and delivery management/production team schedules
*QA all creative/ad placements, and resolve problems as there are identified
*Oversee the compilation of delivery reports and rectify any under/over delivery issues
*Coordinate campaign interim and final client reporting.
*Maintain high-level external relationships with clients, publishers, vendors, agencies and industry associations
*May be called upon to represent the Company at relevant tradeshows & conferences
*Participate in new business development activities
*Mentor and manage Assistant Media Planners and Media Planners
*Assist in the creation of Agency POVs on relevant and timely industry topics

Experience: Minimum 2 years of Online Media Planning and Buying experience. 3+ years preferred.

General Qualifications:
Education: Bachelors Degree (required).
Required Skills: Self-motivated and highly organized. Strong communication, negotiation, presentation, and time management skills. Experience building, managing, and maintaining client relationships.
Location: This position is New York based. Some regional & national travel required.

Salary: Competitive
Benefits: 401k, Dental, Health
Job Duration: Full Time
Job Location: New York, New York USA

Contact:
If you are looking to shine creatively in a fun, but fast-paced environment then you could be the perfect candidate. This is a great opportunity to learn the world of creative advertising and to move up within a rapidly growing company. Please send a link to your online portfolio or samples of your work and your resume to emily@specialopsmedia.com, no phone calls or faxes will be accepted.